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Christian Dior Relaunches South Coast Plaza Boutique
COSTA MESA, Calif.
Christian Dior put an exclamation mark on the renovation of its 3,000-square-foot boutique at South Coast Plaza here.
Citing the high-end consumers who shop at the mall, Sidney Toledano, Dior's global president, said the 12-year-old unit designed by Peter Marino, which opened Wednesday, is one of our most important stores in California.
Toledano said Dior, with three freestanding stores in California and 19 in the U.S., has no plans to grow the number of its boutiques on the West Coast, but will expand the size of existing locations. The Madison Avenue flagship in New York,...