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In a destination, basic economic value of tourism is tourist spending. Impact of tourism on the activities and services that make up tourism sector principally refers to hotel industry, transport, trade, crafts and utility services where a high correlation can be found between the extent of services development and tourism development. Apart from that, tourism influence investment activities and structure, as well as almost all economic sectors (industry, agriculture, wholesalers, etc).
Above mentioned theoretical propositions has been the starting point for conducting one year long research whose final goal was the estimation of the tourism contribution to the social-economic development of Montenegro. Economically, socially and geographically Montenegro has been clearly divided into three main regions: coastal, central and mountain. Being a main industry in Montenegro, tourism development had extremely diverse effect among those three regions.
Challenge is to develop and implement a tourism strategy which will ensure that destination development is balanced with broader economic, social and environmental objectives. It has to be steered by the government in close coordination with tourist industry, local communities and regions. The article include analysis of valid tourism strategies in Montenegro, comparison between planned and implemented, as well as future fundamental strategic principles for tourism planning in Montenegro.
For tourism planning in Montenegro, key issue would be to define and implement integrated strategic approach that would, at the same time, prevent further existing social and economic disparity between three regions, and promote more balanced development of tourism and the state in general.
Keywords: tourism planning, socio-economic impact, balanced development, integrated strategic approach
INTRODUCTION
Tourism changes destinations. Degree and course of these changes depends on many factors: significance of tourist industry for given area, level of destination tourism development, etc. In order to manage tourist destination development, it is necessary to understand and analyze all the effects that tourism can have on destination. Effects are divided into three groups: economic effects, social and cultural effects and environmental effects. These effects will be negative if carrying capacity of destination is exceeded. If carrying capacity is not exceeded, changes brought to destination by tourism development will be positive.
Destination management has to define desirable (or, at least, acceptable) environmental, social and economic tourism effects, as well as, set of indicators...