Content area

Abstract

Viewership in terms of average reach for the three seasons of Who Wants To Be A Millionaire? was 570,000, while the average reach over two seasons for Deal Or No Deal was 420,000.

Details

Title
Cashing in on TV gameshows
Author
Yip, Wai Yee
Section
Life!
Publication year
2011
Publication date
Aug 12, 2011
Publisher
SPH Media Limited
Source type
Newspaper
Language of publication
English
ProQuest document ID
883058071
Copyright
(Copyright 2011 Singapore Press Holdings)