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Copyright Academic Conferences International Limited Sep 2011

Abstract

Research in business can address a variety of goals, including explanation or evaluation of extant business practices, development of new business practices, critiquing business practice, and examining business goals other than profit. Unfortunately, the Introduction to Business Research Methods courses and textbooks that develop the business research community's fledgling members' ability to conduct, interpret, and critique and develop high quality research typically place heavy if not exclusive emphasis on positivist and interpretive research paradigms and methods at the expense of other research paradigms and methods. To address this problem, this paper describes how Design Science Research and Critical Research have been successfully incorporated within an introductory business research methods course, which introduces students, regardless of their specific business discipline, to business research. The paper presents these extensions to the course, including how and where they are included within the course presentation, materials, and assessments, as a model for others wishing to enhance their introductory business research methods courses.

Details

Title
Incorporating Design Science Research and Critical Research Into an Introductory Business Research Methods Course
Author
Venable, John
Pages
119-129
Publication year
2011
Publication date
Sep 2011
Publisher
Academic Conferences International Limited
e-ISSN
14777029
Source type
Scholarly Journal
Language of publication
English
ProQuest document ID
897650629
Copyright
Copyright Academic Conferences International Limited Sep 2011