Content area

Abstract

The marketing of infant formula in third-world countries in the 1970s by Nestlé S.A. gave rise to a consumer boycott that came to be a widely taught case study in the field of Business Ethics. This article extends that case study by identifying three specific individuals who were associated with managing Nestlé's response to that boycott. It reveals their subsequent direct involvement in a number of additional "classic" 1980s business scandals (some of which ended with major criminal trials and the imprisonment of eminent business figures) - and describes tangential linkages to other business scandals of the time. The article discloses a behind-the-scenes pattern of business villainy, adding both depth and breadth to previous accounts of these scandals. The article offers a conceptual framework that goes beyond personal greed as an explanatory factor for such unethical behavior in the business world, suggesting the presence of personal and organizational networks of intrigue and opportunity. The linkages between the scandals suggest an epidemiological process with the plotters acting as "virus" carriers contaminating various corporate cultures. [PUBLICATION ABSTRACT]

Details

Title
The Nestle Infant Formula Controversy and a Strange Web of Subsequent Business Scandals
Author
Boyd, Colin
Pages
283-293
Publication year
2012
Publication date
Mar 2012
Publisher
Springer Nature B.V.
ISSN
01674544
e-ISSN
15730697
Source type
Scholarly Journal
Language of publication
English
ProQuest document ID
941887642
Copyright
Springer Science+Business Media B.V. 2012