Abstract

The current study aims to validate and apply an instrument to assess the relationship between institutional support, technological literacy, and self-efficacy on the intention to participate in the Facebook Metaverse using social cognitive theory. We performed a cross-sectional, analytical study of 410 citizens in Peru to assess the influence of institutional support, technological literacy, and self-efficacy on the intention to participate in the Facebook Metaverse during the COVID-19 pandemic. The research model was validated using partial least square structural equation modeling (PLS-SEM) to establish the influence of variables on the model. Institutional support and technological literacy were found to influence the self-efficacy of participating in the metaverse positively by correlations of 0.573 and 0.257, respectively. Self-efficacy of participating positively influenced the intention to participate in the Facebook Metaverse by 0.808. The model explained 65.4% of the intention to participate in the Facebook Metaverse. Bootstrapping demonstrated that the path coefficients of the research model were statistically significant. The research outcomes may help firms to develop planning and investment in the metaverse, as well as understanding the factors that influence a higher intention to participate in the Facebook Metaverse.

Details

Title
Social Cognitive Theory to Assess the Intention to Participate in the Facebook Metaverse by Citizens in Peru during the COVID-19 Pandemic
Author
Alvarez-Risco, Aldo 1   VIAFID ORCID Logo  ; Del-Aguila-Arcentales, Shyla 2   VIAFID ORCID Logo  ; Rosen, Marc A 3   VIAFID ORCID Logo  ; Yáñez, Jaime A 4   VIAFID ORCID Logo 

 Carrera de Negocios Internacionales, Facultad de Ciencias Empresariales y Económicas, Universidad de Lima, Lima 15023, Peru 
 Escuela de Posgrado, Universidad San Ignacio de Loyola, Lima 15024, Peru 
 Faculty of Engineering and Applied Science, University of Ontario Institute of Technology, Oshawa, ON L1G 0C5, Canada 
 Vicerrectorado de Investigación, Universidad Norbert Wiener, Lima 15046, Peru; Gerencia Corporativa de Asuntos Científicos y Regulatorios, Teoma Global, Lima 15073, Peru 
First page
142
Publication year
2022
Publication date
2022
Publisher
Elsevier Limited
e-ISSN
21998531
Source type
Scholarly Journal
Language of publication
English
ProQuest document ID
2716552096
Copyright
© 2022 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License.