The impact of charging time of electric vehicle battery to costumer willingness to purchase

Abstract

It was mentioned that only electric vehicles will be allowed to be operated in the new Indonesian capital in East Borneo. As we all understand, the emission of Carbon Monoxide which is resulted from fuel burning. The use of electric vehicle may reduce air pollution due to fuel burning up to 50%. The Ministry of Transport put an emphasize on research and development on this renewable source of energy, as it can reduce very large subsidy given to conventional fuel oil towards greener and more sustainable source of energy. Other advantages of using electric vehicles are its less noisy feature and its ability to be recharged relatively quickly. It is understood that home charging will take longer period than charging in charging stations. The objective of this research firstly is to understand the effect of charging period on customer decision to purchase electric vehicle. Secondly is to understand the effect of long charging period on customer decision to purchase electric vehicle. Thirdly is to understand what can be done by the government to encourage the use of electric vehicles. And lastly to understand whether electric vehicle is a durable goods.