Abstract

The purpose of this study is to identify changes in consumption strategies in the civil engineering market in a hedonic context. To assess the attitude of consumers to a certain type of civil engineering technology, a multicomponent methodological approach to the characterization of goods based on a survey of consumers was used. The key trends in the development of the European Union, Chinese and Russian civil engineering market for 2010–19 are analyzed. The designation of four ‘green’ strategies for the behavior of end consumers regarding hedonic adaptation in the civil engineering market is proposed: eco-efficient, environmentally friendly, energy-saving and intellectual-content one.

Details

Title
Hedonic adaptation and conscious consumption in the civil engineering market: corporate reputation and user behavior strategies for sustainable development
Author
Su, Haiyang 1 ; Ahmadov, Miragha 2 ; Tkachenko, Daria 3 ; Danshina, Svetlana 4 

 School of Management, Guangzhou College of South China University of Technology, No. 1 Xuefu Road, Guangzhou, 510802, China 
 Department of Business Management, Azerbaijan State University of Economics (UNEC), 6 st. Istiglaliyat, Baku 1001, Azerbaijan 
 Department of International Management, Kyiv National Economic University, 54 prospekt Peremohy, Kyiv 03057, Ukraine 
 Department of Propaedeutics of Dental Diseases, Sechenov First Moscow State Medical University, 8 st. Trubetskaya, Moscow 119048, Russia 
Pages
23-32
Publication year
2022
Publication date
2022
Publisher
Oxford University Press
ISSN
17481317
e-ISSN
17481325
Source type
Scholarly Journal
Language of publication
English
ProQuest document ID
3174467753
Copyright
© The Author(s) 2021. Published by Oxford University Press. This work is published under http://creativecommons.org/licenses/by-nc/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License.