Barriers to and facilitators of child influenza vaccine - Perspectives from parents, teens, marketing and healthcare professionals

Abstract

Highlights

* We conducted focus groups regarding perspectives on child influenza vaccination. * Barriers were fear, mistrust, half truths, inconvenient or unnecessary vaccination. * Facilitators were access, health promotion, child request, and not missing work. * Practice-based strategies were staff buy-in, standing orders, and vaccine clinics. * Teen-specific strategies included using schools and web-based social networks.