Fashion - Between Evolution and Mutation

This essay aims to look at how the phenomenon of contemporary fashion has evolved under the influence of technology and under the pressure of cost effectiveness; the essay will also be analyzing the courses of development that fashion has taken, as well as the occurrence of mutations throughout the logic of contemporary fashion. It is equally important to follow up on the impact that these transformations occurring throughout the universe of fashion may have in the contemporary society.

In conceptual terms, we need to define the fact that in the 21st century fashion no longer refers to clothing trends and accessories, but to any sort of production of goods and services that have a business or cultural value.

Nowadays, fashion is so important socially and economically that no other representative area of the human society, as we know it today, is able to exist without the distinctive footprint of this phenomenon. The influence of the fashion phenomenon is so wide that it can actually mislead an uninformed or absent-minded viewer of the daily spectacle, who could live under the impression that there are still segments of the productive, economic, cultural society which have remained unaffected by the evolution of the fashion phenomenon, but that is just an illusion. In reality, nowadays fashion sets the tone in almost any area of activity.

The fashion phenomenon is now influencing in a decisive manner not only the electronic industry, but equally the textile industry or the automotive industry, and why not the movie and musical productions, as well as the best tourist destinations of the day or the curriculum of higher education institutions to begin with.

In order to define this topic theoretically, I am bringing up here the clarifying demonstration...