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ABSTRACT:
It is quite understandable that different dictionaries and manuals as well characterize the terms newspaper and magazine (periodical) in different ways. Anyway it is not quite understandable why these different ways are so different. That is why the paper has been leaned on a fact-finding. Its author has gone through different kind of dictionaries and manuals to find out how the above mentioned terms are characterized. As for the dictionaries and encyclopaedias as well, they were of different kinds (e.g. language, general and specialized ones, in Czech, English, Polish and Slovak). The hypothesis, which was formulated by the author, stated that the most accurate would be the specialized dictionaries. But this assumption proved to be wrong and the most precise definitions of the two terms were found in an general encyclopaedia, namely Funk's & Wagnalls New Encyclopedia. (31 volumes. New York : Funk & Wagnall Corporation, 1971-1993). On the pieces of knowledge found in the books, which the author went through, he formulates his own definitions of the terms newspaper and magazine and points out the signs (features) of difference between them. At the same time he underlines that any attempt of this kind is doomed, as the complexity of the terms cannot be put into a few words. Nevertheless we should try to be as accurate as possible.
KEY WORDS:
the terms "newspaper" and "magazine" in different kinds of vocabularies - pluses and minuses of their definitions - an attempt of the author of this paper at his own definitions and at finding out the features of difference of these
V nasom pripade treba za stresny pojem povazovaf daè. Je to najstaráí masovokomunikacny prostriedok, ktory vznikol na sklonku feudalizmu, ked spolocnosf potrebovala jednoduchSi spôsob uchovávania informaci!. A prave ten zabezpeèil Guttenbergov vynález knihdaèe okolo roku 1454, lebo umoznil, aby sa rovnaky obsah dostal k priestorovo rozptylenému recipientovi najprv ? desiadcach, potom stovkách a napokon aj miliónoch vydaèkov. I§lo o daè, ktorá sa na trhu objavovala prflezitostne, preto napokon dostala pomenovanie neperiodická. Jej doplnok, ale zároveñ aj náprotivok, periodicità daè, ktorá je vcentre náho záujmu, sa objavilaviac-menej naraz vo viacerych európskych krajinách, ale az zhruba o stopäf desiat rokovneskòr. Zdòvodnuje sa to tym, ze tento druh daèe, vychádzajúcej ? pravidelnych intervaloch, vznikol...





