- Preview Available
- Scholarly Journal
Papers: Usability and Web analytics: ROI justification for an Internet strategy
Carroll, M.
Interactive Marketing; London Vol. 4, Iss. 3, (Jan 2003): 223-234.
DOI:10.1057/palgrave.im.4340184

This is a limited preview of the full PDF
Try and log in through your library or institution to see if they have access.