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The Power of Organizing Without Organizations Here Comes Everybody: The Power of Organizing Without Organizations Author: Clay Shirky Publisher: The Penguin Press HC Publication Date: 2008 Length: 336 pages Price: $25.95; $16 in paperback ISBN. 978-1594201530
Source : us.penguingroup.com
Information management is evolving from controlled centralized systems with restricted access to decentralized systems with seemingly free access. This transition has been evident over the past decade, with traditional enterprise content management products adding modules that include more open forms of collaboration, such as wikis and blogs.
Your organization s culture and its core businesses will often determine how quickly it adopts these new ways of collaboration and communication using social media tools its employees use in their personal lives - for example, Facebook and Twitter- to enhance its competitive advantage.
Social networking in all of its forms is the newest challenge to the information management and compliance communities. The choices are to be reactive or to be proactive. If your organization is to survive in this changing economic and technical world, there is only one choice: you must understand the medium and the challenges and be prepared to provide a point of view on how social networking can or cannot be leveraged for your organization.
Clay Shirky's Here Comes Everybody: The Power of Organizing Without Organizations helps frame up how Web 2.0, Enterprise 2.0, and social networking have evolved and the impact these open systems have, not only on organizations, but also on society as a whole. In fact, these tools people are pushing organizations to re-think current paradigms of how people work on a global scale.
Why Social Networking?
Why is social networking such a force, and why do people want to participate when there are no financial incentives? Shirky opines it is because individuals have found a medium through which they can be heard. He takes this theme and logically traces how what he calls individuals "finding their voice" has pushed the envelope on collaboration and added legitimacy to worldwide collaboration tools, such as Wikipedia.
He further theorizes that...