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Abstract
Emergent technologies have led to a significant impact on knowledge management (KM) methods. New tools available with Web 2.0 play an important role throughout KM life cycle. The popular tool that is proving to be the most productive for knowledge sharing is social bookmarking. This paper investigates the role of social bookmarking in KM, highlights the leading social bookmarking sites, and demonstrates some popular applications. The paper provides some suggestions to improve this tool for knowledge sharing.
Key Words: Social bookmarking, Web 2.0, Social software, Knowledge sharing, Knowledge management
1. Introduction
The main goal of knowledge management (KM) is to "improve organizational performance by enabling individuals to capture, share, and apply their collective knowledge to make optimal decision in real time" [1]. The approach of deploying centralized data repositories in an organization to gather organizational knowledge is considered a "conventional" or "traditional" KM [2],
With technology changes, "traditional" or "conventional" approaches to KM are shifting to "conversational" approaches that emphasis the integration and collaboration of knowledge creation amongst knowledge workers [2]. The empirical evidence shows that KM is a collaborative activity, which depends on the creation of 'shared context' between the participants. Information technology which create the opportunity to collaborate have a strong influence in supporting KM with increased capabilities [3].
New technological capabilities offered by the Social Web bring new perspectives and tools for KM. Web 2.0 tools support the simultaneous management of individual and collective knowledge processes along with social processes. Web 2.0 is a knowledge-oriented environment where human interactions generate content that is published, managed and used through network applications in a service-oriented architecture [4],
Though Web 2.0, people can organize bookmarks using social bookmarking tools and share knowledge, personal experiences and views using blogs or wikis on the internet or the intranet. These processes are important for individuals, but they may also contribute to collective knowledge [5].
KM implementations require diverse tools that come into play throughout the KM cycle. KM has an added complication in that there is no single tool that will cover all the basis. A suite or toolkit of technologies, applications, and infrastructures are required in order to address all faces involved in capturing, coding, sharing, disseminating, applying, and reusing knowledge [6].
The initial knowledge...