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The Spirit to Serve: Marriott's Way
J. W. Marriott, Jr., and Kathi Ann Brown
Harper Business, New York
Authors' Credentials: Chairman and CEO of Marriott International; writer
Thesis: Although you inherit a business, you can make it better and make it your own.
Scope: 1927 to present
File Under: Fundamentally good CEOs run fundamentally good companies
Reason to Buy/Read: Like most of this Stack, Marriott's success secret" is personal core values combined with drive for progress. What makes the book fun is his relaxed, folksy perspective. When he makes his whirlwind site visits, for instance, he finds he has to bring paint remover with him-since his managers always paint the hotels when the boss visits, his suits end up covered in spots.
In the course of the book, Marriott offers numerous low-tech tips...