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The strategy and tactics of pricing: A guide to growing more profitably (6e): Thomas Nagle and Georg Müller Routledge, Abingdon, United Kingdom, 2018, 352 pp., ISBN: 9781138737518
Hinterhuber, Andreas.
Journal of Revenue and Pricing Management; London Vol. 16, Iss. 6, (Dec 2017): 640-643.
DOI:10.1057/s41272-017-0106-0

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