Abstract

İnternet kullanımının artması sonucunda önemi artan

Alternate abstract:

“Viral marketing” which benefits from the social

Details

Title
VİRAL PAZARLAMANIN SOSYAL PAYLAŞIM SİTELERİNE ÜYE OLAN KULLANICILAR ÜZERİNDEKİ ETKİSİNİ İNCELEYEN PİLOT BİR ÇALIŞMA
Author
ÜNAL, Serpil
Pages
73-86
Section
Eski Sayılar
Publication year
2011
Publication date
2011
Publisher
Marmara University Institute of Social Sciences
ISSN
13000845
e-ISSN
21475377
Source type
Scholarly Journal
Language of publication
Turkish
DOI
https://doi.org/10.14783/od.v9i36.1012000270
ProQuest document ID
2389529589
Copyright
© 2011. This work is published under https://creativecommons.org/licenses/by-nc/4.0/deed.tr (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License.