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NEW YORK - The Consumer Electronics Association (CEA) made several announcements at last week's annual CES Unveiled New York event to bolster the rollout of 4K Ultra HD products and content.
CEA president/CEO Gary Shapiro updated the assembled press on the group's efforts to promote the 4K format. Among them was a year-long partnership with DEG: The Digital Entertainment Group, to promote the latest Blu-ray Disc releases and emerging home entertainment technologies to consumers.
The two organizations are collaborating to develop "The DEN (Digital Entertainment News) Presents Ben Lyons," a year-long series of satellite media tours highlighting the most recent movie and television releases for home viewing and the best ways to purchase and watch them - physically through Blu-ray Disc and digitally through advanced smart TVs and portable devices such as tablets, smartphones and computers.
The...