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CM meets the brothers in charge of Howard Tenens, and discovers that the Welsh haulier is one to watch
MORE THAN HALF a century ago, Ted Morris set up Howard Tenens with three other founders. He was ahead of his time, capitalising on a booming automotive market, malring packing cases for knocked-down cars and handling the distribution of them.
Its business in Cardiff and Newport expanded steadily, with Morris' son Peter completing a management buyout of the firm in 1983 for a £1 price tag, an agreement to take on the company debt, before moving to its Swindon home.
Fast forward to 2009, and Peter Morris divested 46% of his sole ownership equally between his sons Ben and DaB Morris Here, the brothers reveal how they intend to take a leaf out of their grandad's book, and ensure the firm is leading the way in terms of innovation.
In 2010, chief executive Peter Morris named Dan as MD property and Ben as MD operations. Both agree that maintaining a strong and trustworthy family brand is vital, as is forging ahead with their father's ambitions of creating a green and sustainable business.
Ben says: "I believe my father and grandfather were pioneering, not only in providing warehousing and transport services, but they also were involved in the manufacture and sub-assembly for the automotive industry.
"The challenge for my brother and I is to keep innovating and adhering...