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Offering subscribers credits of up to $25 per month on their bills, Cablevision Systems Corp. is rolling out an "Optimum Rewards" program geared at driving sales of its voice and high-speed data products to existing video customers.
Last June, Cablevision began charging new customers that subscribe to its digital-cable, cable-modem and telephone services $29.95 per month for each for one year if they took all three products, but it didn't...