Content area
Full text
Special Report
Nationwide Marketing Group
DALLAS - CE sales for the Nationwide Marketing Group have been "robust" as executive VP Dave Bilas put it, with new display technologies and add-on sales leading the way.
At the group's PrimeTime! convention earlier this month, Bilas and Nationwide's sales and merchandising execs noted that CE sales have begun to rebound.
Robert Weisner, CEO of Nationwide, said that CE sales, which are around 20 percent of the group's annual sales of around $14 billion or so, "stopped in 2007 and 2008" due to the Great Recession, but now consumers are "coming back to the marketplace."
And they are returning due to big-screen deals, which include new Ultra High-Definition and OLED TVs, according to Tom Hickman, electronics senior VP.
Nationwide sees...





