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LOS ANGELES - After being sold to two private equity groups, Rocket Dog is preparing to expand its international reach and invest in new marketing initiatives.
On Feb. 23, Golden Gate Capital and Circle Peak Capital announced they had purchased Rocket Dog from New York Transit. Terms were not disclosed, though an industry insider pegged the deal at around $60 million.
President and CEO Mike Womack and the current management team will continue to lead the brand. New York Transit founder William Tai will remain a "significant" shareholder and serve as a board member.
"Obviously, we're backing...