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Gelco Expense Management is partnering to integrate data from technology company TRX's ResX online booking tool, which would be available to clients later this year. Both companies are pursuing alliance strategies, as TRX seeks further expense management integration and Gelco works to build alliances to enhance the touchless expense and payment capabilities.
This alliance will give expense managers who use the Gelco and ResX tools a method of bringing disparate data sources together for better efficiency, according to Ann Altepeter, vice president of solutions and alliances for the Minneapolis-based Gelco. Gelco has opted for an alliance strategy to pursue that goal, rather than follow chief competitor Concur Technologies, which acquired online booking tool Cliqbook to create a consolidated booking and expense tool (BTN, Feb. 6, 2006).
"We recognize there is undoubtedly value to travel data," Altepeter said. "To attack...