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Gerbig Snell/Weisheimer & Associates Inc. has a new executive shaping its public relations, meetings and events services departments.
Karen Hyder, formerly executive director of brand marketing communications and support at Blu Cross BlueShield Association in Chicago, has been named senior vice president at the Westerville firm.
Hyder, 36, oversees the public relations, corporate communications and meeting and event services departments. She leads new-business initiatives for those groups.
"We had been looking for a while for a good person to come in at a...