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HIGH POINT - Great Harvest Bread Co., the chain of freshbread bakeries now in 36 states, is building e-commerce capabilities into its Web site, which company officials hope will enable customers to order gift boxes online for delivery by the yearend holidays.
Andy Bills, executive vice president of sales and growth for Great Harvest, is projecting that within several years, the online venture by itself will be worth at least $5 million at a minimum. Companywide, gross revenues were at $62.5 million last year, with sales...