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In its splashiest marketing effort in years, Greyhound links with MGM/UA Home Entertainment and Planet Hollywood for MGM's Sept. 10 rerelease of The Wizard of Oz for the "last time this century."
A 50-city bus tour featuring Oz and Greyhound memorabilia will stop at Plan Hollywoods and malls across the U.S. beginning Sept. 5. The "Yellow Brick Road Tour" of three wrapped buses kicks off this week and runs through Dec. 20....