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The measure of a publication can be grasped in what it gives back to its community. Great newspapers such as The New York Times or The Washington. Post safeguard our individual rights by challenging and probing government at all levels to ensure that there is no lessening of the liberties enunciated by our Founding Fathers.
Business-to-business publications, trade books, in the vernacular, are not charged with the same muckraking responsibilities. Yet, in their pursuit of objective, actionable reporting, it is their mission to reveal not only the sunlight of success but also the darker recesses of failure.
To be a great trade publication, however, requires more than mere reportage. It requires listening, leadership, commitment, courage, risk-taking and more than a little intestinal fortitude.
Over the years Chain Store Age Executive and its parent organization, Lebhar-Friedman, have repeatedly demonstrated these traits.
From its inception, Chain Store Age defied accepted...