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Equus coming to U.S. with sights set on Lexus
LOS ANGELES - Hyundai plans to bring its Equus luxury sedan to the United States next July.
About 100 units of the Equus, a stretched and upscale version of Hyundai's Genesis sedan, are being evaluated this summer by U.S. dealers and consumers. The annual sales goal is less than 5,000 units, said Hyundai spokesman Dan Bedore.
A company source who spoke on condition of anonymity said the Equus will attempt to compete with Lexus' LS 460, which starts at $64,700 including shipping.
"We plan...