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SAN JOSE, CALIF - River, an OEM manufacturer of MP3-CD headphone portables to major CE suppliers in the United States and other countries, has begun marketing its first iRiver-branded portable audio products in the U.S. and will expand its branded selection to include portable video devices.
River claims No. 1 worldwide unit share in MP3-CD portable manufacturing in 2000 and 2001 when its branded and OEM production is combined. In Korea, River-branded MP3-CD portables have been available for two years and account for more than 60 percent of retaillevel market share in MP3-CD portables there, the company said.
iRiver is a division of Reigncom, a privately held
Korean company founded in January 1999, and is said to have generated $100 million in calendar-2001 revenues. About 65 percent came from the manufacturing of MP3-CD portables, according to River America president John Kim. Reigncom also distributes chips in Korea, markets test equipment to measure the performance of optical-disc hardware, and develops software for optical data encoding, decoding, and servo control.
The company, which is preparing for a public offering...