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Trish Scully Streamlines Production
Newport Beach, CA-based children's wear firm Trish Scully has relocated its manufacturing operations from California to a production facility overseas. The move is expected to generate significant cost efficiencies for the company, which will lead to reductions in product pricing ranging from 10 percent to as much as 60 percent in some cases, according to Founder Trish Scully. For example, whereas in the past a dress would have wholesaled between $42 and $45, it will now wholesale for $24 and $28. Armed with better pricing and more streamlined production capabilities, the company anticipates being in a position to considerably grow its customer base. "These changes will translate to an easier sale for our retailers, as well as expand our clientele by allowing customers to afford the same luxury that was once untouchable," Scully says. 949.497.2969
Small Paul Grows Up
Small Paul - Paul Frank Industries' children's collection - is spreading its wings. First introduced back in Holiday 2003 as a small assortment of screenprinted T-shirts and hooded fleece, Small Paul is expanding into a full-fledged collection (available in sizes 2T to 6X) for Fall 2005. The offering will encompass fashion knits, woven tops and bottoms, sleepwear, underwear and outerwear. According to president/co-founder Ryan Heuser, Small Paul will feature very few take-downs from the company's juniors collection. It will instead focus on pieces designed specifically for kids. "With Small...