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Programmers Pump Up Offerings That Reflect Reality
American women are beginning to see something they haven't seen much on television - themselves. Reality shows such as Style's Ruby or scripted ones such as HBO's No. 1 Ladies Detective Agency with Jill Scott are putting women with curves into the primetime spotlight.
"I wish this show had been on 20 years ago," said Josh Berman, creator and executive producer of Drop Dead Diva , Lifetime's new scripted dramedy starring plus-sized actress Brooke Elliott. "It's only been with networks taking more chances and willing to admit that the audience is broader than they think that this show could have come about."
Lifetime is no stranger to depicting real women with curves. "When we program television shows, we try to buy shows that represent our audience and our brand and that provides diversity for us in programming," said senior vice president of series programming and development Nina...