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Upgrades to farmer information system put data at the fingertips of cooperatives, customers.
Olam International has updated the Olam Farmer Information System (OFIS), giving 100,000 smallholder farmers access to detailed information about their farms.
Each farm has been mapped and surveyed with an Android app. The collected data offers tailored support to smallholders and more precise details to customers making critical choices about financial interventions, such as agri-training, school or healthcare infrastructure.
OFIS Director Simon Brayn-Smith emphasizes the platform's capability in helping all participants in the supply chain.
"You have to remember that while big data usage is commonplace among large-scale farms, our field officers are working in some of the world's most...