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Felda makes waves in the shipping world through Sutrajaya.
IT is rare for shippers (cargo owners) to start a shipping line to
transport their products, Felda, the country's single largest shipper, has
done so through Sutrajaya Shipping Sdn Bhd. While the company's success
may have gone largely unnoticed, it is not likely to be ignored much
longer.
Sutrajaya's focused and dramatic growth over the last three years has
not only demonstrated its ability to fulfil national objectives, but
leaves a corporate success trail that the investing public is likely to
pick up soon.
Set up in April 1999, the shipping line reflects a strong nationalistic
streak - to ensure that Malaysia, a world leader in palm oil exports,
keeps its competitive edge by having strong control over its shipments as
well. Invariably, this control also addresses the national concern over
foreign exchange outflow, especially when cargo was sold on cost & freight
(C&F) terms.
This outflow of freight payment to foreign shipping lines contributes to
the service account imbalance. Last year, of the total outflow of about
RM24 billion on freight & insurance, RM12.3 billion constituted net
outflow.
For the six months to December 1999, Sutrajaya recorded a profit- before-
tax of RM2.6 million on the back of a turnover of RM46.5 million.
Operating with only time-chartered vessels, Sutrajaya carried a total of
426,000 tonnes of palm oil from Malaysia to world markets in that period.
Sutrajaya chief executive officer and executive director, Nasaruddin
Abdul Ghani, says that the company recorded such a performance was `a
pleasant surprise'.
By its first full year of operations in 2000, Sutrajaya had firmly
established itself as...