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THE SIXTH annual Pharmaceutical Advertising and Marketing Excellence Awards was held last month at New York's Solomon R. Guggcnhcim Museum - and GlaxoSmithKline was the evening's biggest winner, taking in four prizes, including Marketer of the Year. Ogilvy & Mather was named Agency of the Year, while Pfizer's Dorothy Wetzel and former CDER communications director Lucy Rose were inducted into PhAME's hall of fame.
