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Retail software start-up Purecomm is launching a suite of cloud-based sales tools this week in Hong Kong for fashion, footwear, apparel and designer eyewear brands venturing into omnichannel commerce.
The first two software modules - "Click & Collect" and "Endless Aisle" - are set to go live at the Retail Asia Expo 2015 happening from 9-11 June.
The company recently raised $1 million in new funding from strategic investors - Chinese e-commerce company eCargo and London-based accelerator for B2B start-ups TrueStart.
With mature multi-channel retailers now seeing 30 percent...




