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RDSI is one of the largest regional providers of data and item processing services for the banking industry. RDSI and its wholly owned subsidiary, Diverse Computers Marketers (DCM) of Lansing, MI, services more than 100 community banks in ten states. They provide each of their banking clients with world-class technology solutions and unparalleled personal service. It's an approach that is not only their Value Proposition, it is also central to every aspect of their organization.
"The Value Proposition took shape over several years and evolved into our daily work routine" according to Hank Thiemann, President of RDSI. "RDSI is proud to have first rate people" continued Thiemann "and our first rate people developed our Value Proposition with their diligent work ethic." The value proposition has five components which are all intertwined with the RDSI Strategic Plan.
The Value Proposition simply states that RDSI is a technology leader, secure provider and trusted advisor providing the best overall value and outstanding service to the financial community.
Being viewed as a Technology Leader has been determined to be one of the primary values a bank seeks when selecting a service provider. This statement comes from the experience of RDSI management and is validated by discussions with potential clients and existing client banks. These prospects and customers are looking for ways to outperform their competition by leveraging technology to: Gain new customers, retain existing customers, offering new and innovative products and services; reducing operating expenses; managing assets more efficiently and effectively and monitoring their performance.
"RDSI has been able to meet these value expectations through the selection of a leader in quality financial software, Information Technology Incorporated (ITI). ITI has the largest user base of satisfied customers in the country today and has served RDSI well in providing quality products and services" according to Jon Brenneman, Executive Vice President and Chief Marketing Officer. "This has made our job easier when we sit down with prospective clients" continued Brenneman. RDSI compliments its ITl offering by partnering with other technology leaders including Parallel Technologies, Austin Associates, Strunk & Associates, iPay, IBS, Fifth Third Processing Solutions and Elan.
Secure Provider value
The second component to the RDSI Value Proposition is of being a secure Provider.
Secure Provider is a major value...