Content area

Abstract

Rentrak Corp. is looking to expand its revenue-sharing business into videogames and its tracking services into VHS, DVD and CD sales, CEO Paul Rosenbaum said last week. "There's certainly a need for it and we intend to pursue it as soon as we can," Rosenbaum said.

Details

Title
Rentrak in the game
Author
Anonymous
Pages
6
Publication year
2002
Publication date
Jun 10, 2002
Publisher
Reed Business Information, a division of Reed Elsevier, Inc.
ISSN
0279571X
Source type
Trade Journal
Language of publication
English
ProQuest document ID
223914093
Copyright
Copyright Cahners Business Information, a division of Reed Elsevier, Inc. Jun 10, 2002