Content area
Full Text
TELECOMWORLDWIRE-October 3, 2014-Rubicon Project empowers publishers to create trading operations across channels
(C)1994-2014 M2 COMMUNICATIONS http://www.m2.com
Rubicon Project (NYSE: RUBI) said it has announced the debut of Ad Engine, a new feature of the company's Seller Cloud that empowers publishers to create their own trading operations and optimize revenue holistically across all advertising inventory and all sales channels.