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AVADO, in cooperation with SPRING Singapore, the Infocomm Media Development Authority (IMDA), and Google, has launched an online digital marketing course aimed at anyone working in SMEs.
Aligned with the Singapore government’s “SMEs Go Digital Programme,” Squared Online for SMEs equips businesses with the knowledge and skills to boost their in-house digital marketing capabilities.
The programme builds off the established Squared Online programme for large enterprises which has attracted over 1,000 students in 18 countries in Asia Pacific, including 450 students locally from organisations like Mediacorp, Prudential, iProspect, and American Express.
Delivered online and through three exclusive face-to-face workshops over 24 weeks in an interactive setting, the participants will engage in pre- and post-class activities and weekly one-hour live classes.
Participants will be able to access the live classes from the Virtual Campus online, while the face-to-face workshops will be held at Google office in Singapore.
The live classes are conducted by expert tutors from around the Asia Pacific region, coupled with discussions, videos, polls and breakout sessions. In addition, students participate in forums and discussions on the Virtual Campus, and collaborate on hands-on group projects based on...