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The 1990's saw annual birth rates in America reach the four million mark for the first time since the baby boom ended in 1964 and births in Canada continue to hover around the 400,000 mark annually. Yes, juvenile products are a growing category garnering space at retail and increased attention from manufacturers. And with showers, hospital visits and christenings being but a few of the gift-giving occasions surrounding the arrival of a baby, and birthdays and assorted other events providing ample opportunities for follow-up presents, it's safe to say that the birth of a child is a blessing--for the family and for gift retailers. Here we look at a sampling of the products available for sale in this dependable, year-round market.
1. OOH..BABY! is part of the Echoes Collection of cards from Paper Troupe. Made from 100% recycled paper. Sentiment reads: People who say they sleep like a baby usually don't have one. Congratulations! Distributed by GENDRON'S EMPIRE 416-603-0257, 1-800-479-5116.
2. PREMIER GIFT presents "I Love Teddy" from Lang & Wise's newest line of figurines, "Wise Bear." Created by Nita Showers, these hand-painted, poly resin collectibles are an extension of the popular Teddys & Toys calendar line. 905-795-9380/1-800-387-1282.
3. AUSTIN SCULPTURE will warm you...