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EL SEGUNDO, Calif.-Mobile banking has virtually hopscotched here with members now having instant, face-to-face access to Xceed Financial Credit Union associates via a smart phone, laptop or desktop computer.
"Innovative technology that makes our members' lives easier and banking with us more convenient is a hallmark of the Xceed Financial brand," said Xceed Financial Vice President, member engagement Marquis Boochee.
The $1.2 billion credit union, serving more than 65,000 members, recently announced its Xperience Center -a virtual banking portal eliminating the need for members, or prospective members, to visit any of its 12 financial centers in five states.
"The Xperience Center concept was something that first came up a few years ago in brainstorming sessions," added Boochee. "We tinkered with it for a while, and then really committed to the concept in the summer of 2014."
With 12, 311 members actively using the CU's Xceed mobile app and 32,718 members enrolled in online banking, Xceed Financial President and CEO Teresa Freeborn said: "This is a natural next step for us, since more and more members are embracing banking-on-the-go."
DISCOVERING BETA
While Xceed Financial initially planned to roll out the app later this year, the process was accelerated, in part, due to successful third-party partnerships. "Among the first steps was finding the right vendor partner for the video solution to integrate with our platform," said Boochee.
Xceed picked San Jose, Calif.-based VSee, a firm created by a team of...