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When E! Networks President and CEO Ted Harbert heard VHl was airing a special called "100 Greatest Red Carpet Moments," he was incredulous. "Where the hell did they get the red carpet moments?" he asked his staff.
For years E! had a lock on "red carpet" programming and celebrity clip-show packages. But lately the network has faced a barrage of concept poachers-from VUl's countdown shows to TV Guide's signing of Joan and Melissa Rivers to Bravo and A&E's increasingly pop-culture-driven slates.
"They're invading our turf, and we hope to beat them back with aggressive programming and marketing plans," Mr. Harbert said.
When Comcast, which controls E!, brought in Mr. Harbert in July to replace...