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Omnicom Agency in Dallas Gains a Youth Marketing Resource
DALLAS-Tracy Locke Partnership has acquired U30 Group, a consulting company that generates online research and brand positioning involving the youth market.
U30 chairman Ed Winter, who retains his title at the 15-person, Knoxville, Tenn., shop, becomes vice chairman and chief strategic officer of Dallas-based Tracy Locke, an Omnicom agency.
Terms of the acquisition were not disclosed.
Winter is best known as...