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ON THE MARGIN
Take a stroll with us through the little side roads of haulage - the diversions and detours, the quirky, the quioxotic, and the downright strange...
Branding is important - just ask a cow. The sizzle of hot metal on bovine flesh is enough to bring a tear to even our heartless meat-eating eyes, so pity then the poor employees of DHL or Securicor Express/Logistics as the firms come together slowly like two mating sloths and undergo a long period of rebranding.
You see it's all down to image. They've been one company for a wee while now but there remains a sea of little blue trucks and vans on the roads, complete with Securicor Omega...