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Wikinomics: How mass collaboration changes everything
Don Tapscott and Anthony D. Williams, Portfolio, 2008
You might have to google the word "wikinomics" just to understand the title of this book.
And that's OK. Get googling. That's what its all about - diving right into the Internet and collaborating with as many sources as possible to gain understanding of your business, and then sharing what you know to grow and move with the times
Enter "wikinomics" into Google and the first two entries link to wikinomics.com, the website by the same authors, where you can learn more about this subject. The third link takes you to wikipedia.com, where you can read a brief explanation of what the book...