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Lifestyle sections to expand in fall
THE WALL STREET JOURNAL, long the place to go for news to use in your office life, now wants to grab a bigger share of lifestyle marketers' budgets, and will broaden its editorial space to give more coverage to family life.
The move also comes amid growing internal expectations that the paper's long-discussed Saturday edition will launch sometime next year. Insiders expect a definitive yes or no on the project imminently. A spokesman would only say a Saturday edition remains under consideration and "no decisions have been made."
The business daily will introduce new pages in its "Personal Journal" and "Weekend Journal" lifestyle sections after Labor Day.
The Tuesday-through-Thursday "Personal Journal" will expand its daily offerings by around a page, said Ed Felsenthal, section editor. On Wednesdays the extra space will cover personal and family finance; on Thursdays, the extra, space will sport a "home-and-family" focus. While Tuesday's offerings are yet to be fully finalized,...