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An 8-year-old girl gives a pogo stick a test run in the middle of a busy Colorado Springs toy store. Behind her, three rambunctious boys take turns dunking at a six-foot basketball hoop. Rather than frantically screamin, "Don't touch!" the shop's employees go about their business with nary a concern. The modus operandi at this store, along with 78 other Zany Brainy locations across the country, is "play before you buy."